Every autumn, enquiries about pigmentation rise noticeably in clinic. It’s no coincidence. Months of stronger UV, holidays abroad and long, hot days leave many people with new sunspots, patchy discolouration or melasma that has darkened since spring. Even careful sun cream users are affected, because most of us apply far less than the amount used in SPF testing and rarely reapply as often as we should.
Pigmentation is one of the most common skin concerns in adults, and it’s very treatable. The catch is that treating it well depends entirely on knowing what kind of pigmentation you actually have, because the wrong treatment can make it worse.

Summer pigmentation treated with zo skin health retinol
Why Summer Leaves Its Mark
Pigmentation is your skin trying to protect itself. UV light prompts pigment cells called melanocytes to produce more melanin, a kind of internal parasol. A tan is the even version of that response. Trouble starts when some areas overproduce, leaving darker patches that stay long after the tan has gone. Heat and visible light can stimulate pigment too, which is why patients who never burned still come back from a hot summer looking blotchier.
First, Know What You’re Dealing With
I’ll be blunt: pigmentation is not one condition, and treating it as if it were is the biggest mistake I see, at home and, frankly, in some clinics. Most of my post-summer patients have one or more of these:
- Sunspots and freckles: flat, well defined brown marks on the cheeks, nose, forehead, hands and chest. Fairly superficial, and they usually respond beautifully to laser.
- Melasma: larger, blotchy, often symmetrical patches on the cheeks, upper lip and forehead. Hormones drive it as much as sun, and it has a well earned reputation for being stubborn.
- Post-inflammatory hyperpigmentation: dark marks left behind after a spot, rash or injury, more common in medium and darker skin tones.
I always examine the skin closely, with a dermatoscope where needed, before recommending anything. Not every brown mark is a sunspot, and I’d never laser something I wasn’t completely sure about.
Cutera V+ Laser For Sunspots
For well defined sunspots, laser is in my opinion the most effective tool we have, and the Cutera excel V+ is the one I trust. It combines two wavelengths. The 532nm green light is absorbed very precisely by superficial pigment, while the 1064nm wavelength works more deeply and gently. Because I can switch between them in one session, I can treat pigment, broken veins and redness together, which helps, since summer rarely leaves just one problem behind.
Built in cooling protects the skin surface, so it feels like a quick warm snap rather than anything genuinely painful. Treated spots darken slightly, like fine coffee grounds, then flake away over a week or two. Most people need one to three sessions and go straight back to work.
Now my controversial bit. I’m not a fan of the “blast everything with IPL” approach so popular on the high street. Melasma is easily mistaken for sunspots by an untrained eye, and heat based treatments such as IPL can make melasma darker rather than lighter. Correcting that damage can take many months. A laser is only as good as the diagnosis behind it.
Cosmelan For Melasma
Melasma is where lasers alone tend to disappoint, and where heat can actively stir things up. For most melasma patients, I start with Cosmelan, a professional depigmentation treatment by Mesoestetic. A mask is applied in clinic and left on for a set number of hours at home, depending on your skin type. It targets the enzyme that drives melanin production, switching off the overproduction at its source, and you then continue with a home maintenance cream for several months.
Expect redness, tightness and peeling for about a week. But the results can be genuinely striking, and it suits a wider range of skin tones than many laser treatments. It is also one of the few options that can give meaningful improvement where other treatments have failed. The honest caveat is that melasma is managed, not cured. Without strict sun protection, it will very likely return with the first sunny spring.
ZO Skin Health: Where The Real Work Happens
This might sound odd from a doctor who offers lasers and peels, but clinic treatments are only half the answer. The other half is what you apply every day, and for pigmentation I prescribe ZO Skin Health more than any other range. My usual choices are:
- Brightalive: a gentle non-hydroquinone, non-retinol brightener with tranexamic acid and niacinamide. It fades existing discolouration and helps prevent new pigment. My usual starting point and maintenance product.
- Pigment Control Crème with 4% hydroquinone: for more stubborn pigmentation. Hydroquinone is prescription only in the UK, and rightly so. It works brilliantly under supervision for a limited period, then we step down to maintenance. Please don’t buy it online from unregulated sellers.
- Retinol Skin Brightener: speeds up cell turnover so pigment sheds faster, with a bonus for texture and fine lines.
- Daily ZO sunscreen: non negotiable, every day, all year, including grey November mornings. If you won’t wear SPF, I’d honestly rather not treat your pigmentation, because we’ll be doing it all again next year.
I also use ZO to prepare the skin for a few weeks before laser or Cosmelan. Primed skin responds better, heals faster and is far less likely to rebound.
Why Autumn Is The Time To Start
Freshly treated skin is vulnerable to UV, so treating pigmentation in July and sending someone back into strong sun is asking for trouble. From October to March, UK UV levels drop considerably and healing skin is far easier to protect. Start now and you’ll finish your course with your skin at its best by spring. If you’ve booked winter sun or a ski trip, tell me first, because snow reflects a surprising amount of UV.
Is It Time To Book?
If summer has left its mark and you’re tired of reaching for thicker concealer, now really is the moment. Whether that’s V+ laser for sunspots, Cosmelan for melasma or a tailored ZO programme on its own, the right plan can make a remarkable difference, as long as it’s matched properly to your skin.
Do get in touch with the clinic to book a consultation, and we’ll work out exactly what kind of pigmentation you have and plan the treatment that will genuinely work for you.
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